Online-video advertising spending looks to be growing again in 2011, even after an impressive 40% growth from 2009 to 2010. Media buyers surveyed by Deutsche Bank “Internet Industry Outlook” report (Jan. 18, 2010, see PDF). To fund online-video spending, many predict to cannibalize display advertising and some expect to move as much as 5% of television budgets.
According to an IDATE report titled, “The World Online Advertising Market,” – “Online video sites and services will be the first to benefit from this boom. Ad revenues from online video sites will grow at an average annual rate of 54.4%, to capture 13% of the Internet advertising market in 2014 with 11.2 billion EUR. Video will in fact be the largest of the three emerging markets in the US and Europe in 2014…”
Corporate is the future.
To find out how we can help you with your next video production company project, call or email us today!Video Production Chicago