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A look inside online video studios

As online video production Chicago continues to earn a reputation as a vital and influential media format, the industry is beginning to pick up traits we saw at in the early days of radio and television. Folks who started making regular, niche YouTube videos in the platform’s infancy have since evolved into influential and profitable content producers. Some of whom are adopting a boutique studio production approach to making content, introducing the modern online video studio.

Online video studios are unlike traditional, film production houses. They are actors, production studios, television stations, distributors and promoters are rolled into one. ReelSEO identifies four of the leading online video studios as Machinima, Maker, FullScreen and BigFrame. Below are what some people are saying about these houses.

  • “These are new-generation studios, folks that are growing up from the basement who are choosing to collaborate and form these networks,” Hunter Walk, head of product management at YouTube told Forbes. “In many ways they are like the first cable stations 30 years ago.”
  • NYC Times writes, “studios are trying to play the same role for the online video service that United Artists did almost a century ago for movies or MTV did for television in the 1980s.”
  • DECA (a company that owns Mondversations and launched Lonelygirl15) calls itself everything from a builder of “influence networks around celebrities and brands” to a “women’s digital media company that creates and syndicates premium video content.”

Visit ReelSEO to read more about this video production Chicago trend. For help with all your editing or marketing projects, visit Video One Productions to see what we can do for you.

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