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An Introduction to Prime Lenses

There are two types of lenses a videographer Chicago can use with a DSLR camera: prime and zoom. Zoom lenses do just that, you can adjust their focal length to make objects appear larger. Prime lenses don’t zoom. This might seem strange to video newcomers, but I for one prefer using a 50mm prime lens for most of my photography, and switch to a zoom lens only for certain conditions. But that’s just me… I’d love to hear other video production experts reveal their favorite lens in the comment section below.

In today’s episode of Reel Rebel, Stephen Schweickart talks about finding the right lens with a fixed focal length and the folly of trying to use a built-in lens with a so-called 700x zoom.

There’s no group, business, or community that’s too big or too small for goals that can be reached with the help of a thoughtful video marketing strategy. If you’re searching for some assistance with a Chicago video production project, call or email us today. We have over 25 years of experience and can help you develop a project from concept to completion! Our seasoned team will help you to produce the high quality products that you envision.

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    Tim McGee, Head of Sourcing at Avexis:

    “Based on our experience with Video One and having had the pleasure of working with Irwin, I would recommend both Irwin, Video One, and their services to any company looking to fulfill their photography and videography requirements.” More…

    Robert McSwain, Sr. Curriculum Developer & Technologist at Hyster-Yale Group:

    “My company hired Video One and Irwin and his team hit it out of the park for us. We were working on a short deadline and needed video production work in Chicago and I was unable to get my crew there on the time frame I was given. Video One tackled the project head one and communicated thoroughly with me throughout the process and got the job done.” More…

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