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Cisco’s great use of social media

The networking company Cisco is celebrating their 25th anniversary. They’ve been a success and a major player in information technology, in part because of their great use of social media, video production and Chicago production companies over the years.

In a recent newsletter from MarktingProfs, Cisco’s strategy is outlined.

Corporate newsroom. The corporate video production newsroom takes the form of a blog with the latest news. “It also seamlessly integrates Cisco’s other blogs, giving visitors a quick overview of each,” Evans notes.

Twitter. The @ciscosystems Twitter feed tweets news and information about Cisco and its executives. The account’s bio includes a link to Cisco’s support page.

Facebook. The Cisco Facebook page doesn’t just provide information and news, she says: “The company … posts a fun contest, provides an offer and links to its other social network pages.”

Flickr. Cisco’s Flickr photostream has more than 50 pages of images and photos related to company events.

YouTube. The CSCOPR YouTube channel contains more than 800 videos, including fun stuff like a series by Greg Justice, who calls himself the “World’s Most Interesting Intern.”

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