If you aren’t yet sold on online video production as a marketing tool, then check out this report from writer John Dugan from Sceneclips.com.
He looks at statistics of online Chicago production companies video viewership versus television viewership, what internet users are watching online, online video viewer engagement and more. Here are a few key points:
- Hulu’s audience is about 38 million viewers per month.
- By 2013 online video advertising will represent 5.5% of TV ad spending ~ 244% growth over 5 years (28% CAGR).
- Viewers are 28% more likely to pay attention to online video ads than TV ads.
- By 2013 61.5% of digital video traffic will come through TV’s while only 38.5% will come from computers.
Read the full article at Blog.sceneclips.com.
If you want to create online video advertisements or marketing videos, contact us at Video One Productions right now for all your video production, editing and duplication needs.
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