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Detailed video analytics

Any videographer Chicago business that invests in video production should be wise to review video metrics. YouTube videos provide a run down of views and locations, but TubeMogul has introduced a new analytics engine that generates a lot of information about video viewers.

Online analytics and advertising firm TubeMogul is introducing a new feature for clients that deliver ads through its distribution platform: In addition to providing information about the overall performance of their ad units, advertisers can now get detailed demographic data about the viewers that are watching their ads from directly within the TubeMogul dashboard.

By aggregating anonymous user data from multiple third-party sources, TubeMogul is now giving its clients free demographic information about the people who are viewing their ads, with metrics such as age, gender, household income, marital status home ownership and number of children. The data sits alongside other viewership data that TubeMogul makes available, including viewer engagement metrics and geographical information.

Visit TubeMogul to read more. For help using video for your business, call or email us today!

Video Production Chicago
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    What our clients are saying about us…

    Tim McGee, Head of Sourcing at Avexis:

    “Based on our experience with Video One and having had the pleasure of working with Irwin, I would recommend both Irwin, Video One, and their services to any company looking to fulfill their photography and videography requirements.” More…

    Robert McSwain, Sr. Curriculum Developer & Technologist at Hyster-Yale Group:

    “My company hired Video One and Irwin and his team hit it out of the park for us. We were working on a short deadline and needed video production work in Chicago and I was unable to get my crew there on the time frame I was given. Video One tackled the project head one and communicated thoroughly with me throughout the process and got the job done.” More…

    Tim Donovan, Corporate Communications, at Fundbox:

    “I had a wonderful experience working with Irwin and Ryan from Video One. We hired Video One to produce a corporate case study video of one of our clients. The shoot was effortless and the team did a great job on editing. We will totally be working with Video One again. We highly recommend them! More…