Choosing the Perfect Video Editor (2/2)
In part 1, we gave you some advice to take into consideration when hiring a video editing company such as the speed of the editor and their motion graphic capabilities. Below you’ll find a couple more tips we think are important to consider.
Attitude
Make sure that you and your video editor are able to communicate well and that he or she has a positive and cooperative attitude. You don’t want to get locked into an edit with a ‘sensitive artist’ that insists on doing it his or her way or has a negative attitude. Your editor should be able to supply you with options rather than shutting down your ideas or insist on doing it his or her way .
Samples
Make sure that you see samples of their work. The work doesn’t have to be exactly the same as your video, but it should be similar or at least in the same genre. If you need a great marketing video produced for a trade show for instance, make sure that the company you are considering for the job has something along those lines. The closer to what you want/expect, the better, but don’t overlook someone who shows that they have the skills you need, even though they don’t have exact samples.
Versatility
You may want to hire a video editing company that has varied experience in editing. Even though you may want an interesting training video, see if the editor also has experience in editing other types of videos. Their well rounded expertise in other genres can only be a plus for your project.
Show them an example
It’s helpful for you to send the editor an example of what you have in mind for your edit to make sure that you both share the same vision. Communication will be greatly facilitated if you can both agree that the final edit will look like the YouTube example you present to the editor before the edit. This assures that everyone is on the same page, and that expectations are realistic and shared by you and the editor. With video production or video editing, no one likes surprises. Over deliver on expectations, yes. But deliver a less than expected result, never!
References
Ask for references and check them out!
