Most people with the latest mobile devices tend to be relatively tech savvy. These are the people who know what an app is (my parents, for instance, do not know what an app is). These are the people who typically consume online video editing and use social media. And according to a recent ReelSEO article, these people are also producing many a short video production of their own.
Photobucket pulled some numbers from their users of late to find out that mobile video uploads are continuing to soar. In fact, they have grown something like 300% in the past year (July 2010-2011). If we were to do a survey of new phones that came out in that time there would be a lot of HD-video capable smartphones, Android devices and improved mobile broadband, which probably all are factors.
45% of Mobile Users Shoot Video
For July 2011 it seems that mobile video uploads had jumped 14x more than they were in December 2010.Around 45% of Photobucket users use a mobile device at least once every week to capture some video. That’s a pretty decent percentage. Just 17% said they do it once per day yet some even make videos several times a day, 9% in fact.
45% of Photobucket is around 45 million-ish users, so that is quite a large number of mobile users making videos and helps to explain the skyrocketing numbers.
A related report by TNS Global Market Research showed a similar, but somewhat more sedate, version of what Photobucket is seeing. Worldwide, they say 46% of mobile phone owners create videos with them, just a two percent increase from last year and it is expected to grow just another two percent.
Some of the impetus may be from social networking and media because it’s now easier than ever before to share online. Some new smartphones even have dedicated sharing buttons for services like Facebook.
Between the eternal march of bigger, better, faster smartphones and mobile connectivity and the pervasiveness of social networking, this certainly seems like a trend that is here to stay and continue growing as whole new digital generations come of age, get phones and begin capturing video.
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