Well, it finally happened. #Hashtags are now searchable on Facebook. We first started using hashtags on Twitter, where you just click the word or phrase immediately following # and find out what tweeters all over are saying about it. While Facebook traditionalists are upset to see the validation of what they see as a breakdown in civilized communication, those of us working in Chicago video production see the value in the tool. Use the hashtag function just as you would on Twitter. See what’s trending—which tags are the most popular—and put in your two cents on the subject. It’s a great way to keep your business page on the cutting edge. Plus, you can have a good sense of humor with these tags, if the Twitter ones are any indication. Just avoid anything having to do with Justin Beiber.
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