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Pharmaceutical videos part 1

Did you know that Pfizer produces a regularly updated web series? Every episode features a respected scientist or doctor discussing contemporary health trends via Chicago production companies. Their site even has a gallery that stores all the episodes. Imagine that, a pharmaceutical company came up with a video marketing strategy that doesn’t consist of pill advertisements.

Unfortunately, the Pfizer videos are hosted on a proprietary video player and therefore can’t be embedded here. But Pfizer isn’t the only company to use video production. Here’s a manufacturing spotlight from MyPharmaStore.

The multi-faceted industry lends itself to a variety of potential video approaches. Tomorrow, we will highlight a few more video types various companies within the pharmaceutical industry are using.

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