Have you considered selling your branded video content? This might seem like an unusual thought considering how often this blog champions social Chicago production companies and sites such as YouTube, that offer free video content. But a startup called MovieLocker now offers a unique digital platform for online video selling.
It’s not unusual for video production to be proprietary. Film and television are examples of this, and there are plenty of companies who produce different types of video content that they then sell to schools or other organizations. Brands or filmmakers who are producing a web series should consider creating a physical version which they can sell to loyal fans, a practice that was proven successful by online shows such as Red vs. Blue and The Guild, which are available for free on YouTube and in DVD format.
Likewise, if you produce high quality training content for professionals in any industry, your material could be valuable enough to companies that they would buy it for employees. Likewise, if you produce content in a very specific niche or community with little if any free content for other community members, certain video content such as personalized video, instructional videos, or entertainment might also sell well within the community.
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