While many online video startups are working on ways to profit from the distribution of content, others are working on more noble goals — like connecting teachers and students online. One such startup, Udemy, makes it easy for instructors to create an online learning course using videos and slide presentations, and to host that course for anyone that might be interested in viewing the videos.
The platform is based on technology built as part of a Turkish government program, with intellectual property brought to the U.S. and formally launched last year. Udemy enables instructors to set up classes that viewers can tune into and interact with virtual students live, but Biyani says it is actually gaining more traction from instructors that are posting on-demand videos and slide presentations and letting students tune in in an asynchronous fashion. Not only is the on-demand model more scalable, but it enables instructors to reach a wider group of students that might not all be available at the same time.
Video production Chicago is a malleable format, and Udemy points out that it can be used in otherwise unconventional ways. It’s important for producers to think outside the box, regardless of what they are trying to do with video. Whether it’s brand a business or educate a child, using the resources available online and with today’s technology, video is an ideal method to achieve your goals.
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