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event and interview video 5531 S. King Dr. Chicago, IL 60615

Event and Interview Video Example

Event and Interview Video Example

We were hired to film and edit a unique event and interview video for Jennifer Walker. She has a circus act consisting of 6 trained zebras performing for ‘children of all ages’. Parents generally take their children to see this unique show. Based in Florida, she travels throughout the country performing her act.

event and interview video 5531 S. King Dr. Chicago, IL 60615

Jennifer’s Zebra Act

We filmed this with only one camera, as the budget was small. We filmed her interview first and then filmed the event. For post production we included an animated title and interspersed the interview and event footage with Jennifer’s voice over. Editing cut-aways along with voice over of the interviewee is an effective way to mix things up and create variety in the video.

event and interview video photo of Jennifer's Zebra Act at 5531 S. King Dr. Chicago, IL 60615

Interview Video of Jennifer

Cutaways Enhance Any Video Production

As I’ve mentioned in other videos, b-roll or cutaways are the best way to liven up an interview. Depending on the nature of your video, charts, graphs, and graphics are also good additions to not only create visual interest, but to convey important information to the viewing audience.

On-screen text is another way to create ‘eye candy’. This not only supplements and break ups just seeing a ‘talking head’, but can convey information and accentuate what the speaker is saying. Animated text, combined with appropriate video transitions, are perfect additions to any video. This is especially true with an video interview.

Here is the finished promotional video we produced for Jennifer:

Please feel free to contact us if you would like us to help you with your event, interview, or promotional video production.

interview video at 140 E Walton Pl, Chicago, IL 60611

Adding b-roll and Cutaways to Your Interview Video

Cutaways for Your Interview Video

As I mentioned in my last blog, b-roll or cutaway footage is video we use to break up the monotony of just looking at a speaker in your interview video. In addition to using more than one camera to film a subject, adding cutaway footage is another element that you can add to retain viewer interest. Here’s an example of what we did for a Canadian company:

Interview at 140 E Walton Pl, Chicago, IL 60611

Cutaway Shot for Interview Video

Types of Cutaway Footage for Interview Videos

Cutaway footage could consist of the subject matter the speaker is discussing or something not so directly related. For instance, if we’re interviewing architect Helmut Jahn, we could inter-splice images of some of the buildings he has designed within his interview. A not so directly related cutaway might be a shot of the Chicago skyline, which is indicative of buildings and architecture in general. The point is that we don’t have to be completely literal when it comes to cutaways. However, cutaways really help bring life to your video!

140 E Walton Pl, Chicago, IL 60611 interview video

Another cutaway shot for our interview video

Getting Cutaway’s for Your Interview Video

If you don’t have the time, budget, or opportunity to get b-roll for your interview video, what can you do? You can obtain stock footage or photos to spice things up. A good source for photos and stock footage is iStock. They have a tremendous amount of images, video footage and templates that can be used to integrate into your video. When producing a professional video, never just ‘appropriate’ images or video from other sources! Make sure it’s licensed.

If you would like a price quote to produce your interview or testimonial videos, please contact us.