In this week’s episode of New Media Minute, it’s clear from the start that you can’t actually learn how to make a viral success. However, practically anyone can learn how to make a good video – one that is accessible to audiences, meets viewer expectations, and includes essential online video and Chicago production companies conventions.
With the help of Jay Miletsky, the CEO of online network My Pod Studios, this week’s New Media Minute covers the five most essential lessons a corporate or amateur video production expert should know. Implement all five of these tips, and regardless of the video’s content, you’ll probably have a pretty good product on your hands, as good as Chicago production companies.
1. Keep It Short
More than half of viewers drop off after the second minute, so keep it short and punchy.
2. Episodes Should Stand Alone
While some episodic web shows work well, it’s generally best to make videos that don’t require viewers to have watched all the others.
3. Educate
Make sure your videos are educational, interesting, and/or informative
4. Good Lighting & Audio
Nice cameras are fine, but never underestimate the halo effect of the lighting–and good audio helps.
5. Watch Your Language
Make it easy for networks and sites to promote your video, and that means keep it clean.
For help with your own video production and editing projects, visit Video One Productions to see what we can do for you.
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