If you’re considering implementing video to better your business but are not sure where to start, our Chicago video production team has broken down a few ways you can use video for your business.
Using Video Production for Business
Corporate videos
This category covers a lot of different kinds of videos, but they’re all meant for large companies that are using video production as an additional way to reach new and old clients (branding), and to communicate more clearly with employees (internal communication).
Some uses of corporate video production:
– Employee training
– Orienting clients
– Corporate event videography- such as conferences, trade shows, galas, etc.
– Company meeting videos
For more information on corporate video production for business, visit our Corporate Videography page.
Event Videos
Company event videography is a great way to 1) record useful information to refer to whenever needed and 2) promote company activities to show productivity and attract an audience for future events.
Examples of company events that can implement event videography:
– Trade show booth video and trade show video coverage
– Convention video coverage
– Company meeting- presentation slides and presenter
– Fun company events- such as galas, parties, get togethers etc.
– New hire interviews
For more information on Event Video Production for business, visit our Event Videography page.
Promotional Videos
Promotional videography is probably the most prevalent kind of business video. Promotional videos are typically short videos (1-2 minutes) that communicate a specific message to a specific audience in a motivating way that directs them to take an action.
Types of promotional videography for business:
– Product/service demonstration
– Facility promotion
– Upcoming event promotion
– Branding
For more information on Promotional Video Production for business, visit our Promotional Videography page.
Training Videos
This category of videos is perhaps the most useful for internal efficiency. Instead of explaining how to use machinery, computer programs, or products to employees time and time again, why not provide them with a short, entraining video that they can pause and play until they fully understand the concept?
A few ways you can use training videos for your company:
– New employee training
– New task training
– Orienting customers
For more information on Training Video Production for business, visit our Training Videography page.
Video Production for Business Works
Whether you’re new to the use of video for business enhancement or have tried implementing video for your business and didn’t get the results you were looking for, we’re here to help you figure out exactly what kind of video would work for you. Video production for business works- the numbers prove this fact. And if the numbers aren’t enough, we’ll be happy to show you examples of how video has helped other businesses just like yours. For more information on videography for business and to see examples of other business videos, visit our Chicago Video Production page and contact us with any questions!
Video Production Chicago