TurnHere recently published a great blog about the type of information to put next to an a corporate video, assuming the video is on your site and not just on YouTube. Below are the highlights.
- Make your “buy more” and “learn now” buttons big and visible and put them right next to your video. Using 99designs as an example, you can see that they have a nice big button that says “Get started now” right next to their video.
- Make it easy for them by putting a phone number or contact form in close vicinity of the video. This is especially important if most of your sales involve a phone call or other direct contact.
- A great way to get them into the store is by including a link to an online map next to your video. In addition, within the video itself you can invite your viewers to come visit you.
We think this is all excellent advice. To find out how we can help you with your next video production or video editing projects, call or email us today!
Video Production Chicago
